It all started with a conversation. Over coffee, between stories of creative ventures, Estela—one of the founders of Golf Concept—shared an idea. We had met in the world of Luxury Wedding planners, a universe where elegance meets intention, and as she spoke, I could see the vision unfold. “There’s something missing in golf,” she said, “something refined, something designed for the women who play.” Through Estela, I met Ana Massapina, the other founder of Golf Concept, and immediately connected with their shared vision—one that redefines golf with sophistication, modernity, and inclusivity.

Their energy was contagious, and their passion for elevating the game beyond sport resonated deeply with me. It was the kind of challenge I love—a chance to translate movement, precision, and grace into something wearable. And so, with sketches, metal, and fire, The Green Charm Collection took shape.